Luxury Daily, January 3, 2013 – Ferragamo weaves founder’s history into fairy tale film
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Luxury Daily, September 6, 2013 – Online streaming of fashion shows makes show locations irrelevant
Luxury Daily, August 5, 2013 – Top 10 luxury brand social marketers of H1
Luxury Daily, May 28, 2013 – Is Amazon a threat to luxury brands’ own ecommerce efforts?
Marc Jacobs triggers real-time Fashion Week engagement via all-digital push
Marc Jacobs Intl. is boosting viewership of its runway show live stream and encouraging consumers to sign up for its email list through an all-encompassing digital push for its New York Fashion Week presentation that was rescheduled for later this week.
Luxury Daily, January 29, 2013 – When should luxury marketers switch up email design?
Luxury Daily, December 18, 2012 – Last-minute luxury: Service, personalization to generate final holiday purchases
Editorial calendar 2013 for Luxury Daily
Here’s the 2013 editorial calendar for Luxury Daily with dates for events, webinars and Classic Guides. Events in bold are organized by Luxury Daily.
Ralph Lauren shows off holiday collection via interactive, video ads
U.S. lifestyle label Ralph Lauren is showing off its holiday 2012 collection through attention-grabbing header, banner and side bar advertisements on the New York Times Web site.
Tiffany feted for unmatched digital marketing: L2 Think Tank
Jeweler Tiffany & Co. is outdoing its competitors in the digital space as the only brand to receive a genius ranking on L2 Think Tank’s new Digital IQ Index: Watches and Jewelry.