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Luxury Daily, Dec. 13, 2010 – Ralph Lauren is 2010 Luxury Marketer of the Year
Dolce & Gabbana: How will tax fraud indictment impact the brand?
A Milan court charged designers Domenico Dolce and Stefano Gabbana last week with more than $1 billion in unpaid taxes, leaving some to wonder what impact the duo’s legal troubles will have on their brand.
One out of five upscale retailers offer mobile shopping
Only 21 percent of luxury retailers currently let consumers complete transactions from mobile commerce Web sites or applications, according to FitForCommerce.
Stella McCartney pushes online, mobile sales for new children’s line
Designer Stella McCartney has placed a dedicated Web site and mobile application at the center of the sale strategy for its new Stella McCartney Kids line of children’s wear.
Luxury Daily, Oct. 21, 2010 – Fendi trademark counterfeiting suit settled for $10M
Ralph Lauren, Louis Vuitton named digital geniuses for social, mobile efforts
Louis Vuitton, Ralph Lauren and Coach have the luxury sector’s highest digital IQs because of their attention to social media and mobile, according to L2 Think Tank.
Tuesday’s Child Boutique increases awareness with ecommerce site
High-end childrenswear retailer Tuesday’s Child Boutique has launched its ecommerce Web site to engage consumers, increase brand awareness and ultimately drive sales.
Grand Marnier takes a shot at mobile
Grand Marnier has released its La View Grand Marnier Grand Mix iPhone application to increase consumer engagement and brand awareness.
Louis Vuitton ranked top global luxury brand of 2010: Interbrand
Designer Louis Vuitton is the world’s most valuable luxury brand, worth nearly $22 billion in 2010, according to Interbrand.