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Outlook 2021: Media, digital platforms key to meaningful consumer connections

Digital events are not going away. Brands such as Jacquemus and Fenty Beauty are keeping influencers engaged from home. Image credit: Tribe Dynamics Online social platforms and media outlets will be an integral part of branding strategies moving forward. Image credit: Tribe Dynamics

 

As the digital age grows stronger, online platforms and media outlets will serve a pivotal purpose in how luxury brands garner engagement.