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One in five UK vacationers using TikTok for inspiration: report

Posted By Emily Iris Degn On In Featured,Industry sectors,News,Research,Travel and hospitality | No Comments
Brits are wanting to visit the places they see on social media and in the movies, leading to the rise of screen tourism and TikTok trips. Image credit: British Airways Brits are wanting to visit the places they see on social media and in the movies, leading to the rise of screen tourism and "TikTok trips." Image credit: British Airways

 

By Emily Iris Degn

The second-ever British Airways Holidays 2024 Travel Trends Report uncovers where United Kingdom residents are heading this year and why.