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Louis Vuitton’s Nicolas Ghesquière imagines a “wearable library” with cast of actors for pre-fall 2020 collection

In the faux LV Pre-Fall 2020 Book Club, Laura Harrier reads from Nicolas Ghesquière's "passion-soaked romance, 'Forbidden Games,' where desire has its own rules of play." Image credit: Louis Vuitton In the faux LV Pre-Fall 2020 Book Club, Laura Harrier reads from
Nicolas Ghesquière's
"passion-soaked romance, 'Forbidden Games,' where desire has its own rules of play." Image credit: Louis Vuitton

 

Louis Vuitton is running a social campaign to promote its pre-fall 2020 collection with a faux book club with racy titles and thrilling themes, fronted by popular models and actors in full play role.