Next wave of mobile marketing: NFC, QR codes and location-based technology
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"711b28cc840cd6f636eb462623e1fee9","s":"38bd52646e147208"}