World’s leading luxury business publicationMay 4, 2025

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Watches and jewelry

Hublot taps unlikely campaign star to celebrate 20th anniversary of Big Bang

The Swiss watchmaker casted late German designer Karl Lagerfeld’s famed feline Choupette in a marketing push that uplifts one of its most iconic collections.

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Watches and jewelry

Entering new high jewelry chapter, Pomellato elevates signature Nudo collection

Since its debut in 2001, the Milanese brand’s Nudo designs have embodied a break from tradition.

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Strategy

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