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Neiman Marcus teaches us to differentiate or else
Posted By
a Luxury Daily columnist
On
April 10, 2019 @ 2:00 am
In Apparel and accessories,Columns,Editor's Choice,Featured,Industry sectors,Opinion,Retail |
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Jeff Hasen's new book, "The Art of Digital Persuasion," focuses on how innovative brands use new technologies to influence people
By
Jeff Hasen
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","iv":"7e4b06b68e5acc8b8ab68bc02ed99926","s":"80741d919f558555"}