Multichannel marketing brings average consumer spend up 14pc: study
Posted ByRachel LambOn In Featured,Industry sectors,News,Research,Retail | No Comments{"ct":"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","iv":"20109979d206e528d8a0cb102fb08546","s":"534a10d60ed70b9e"}