Multichannel marketing brings average consumer spend up 14pc: study
Posted By Rachel Lamb On In Featured,Industry sectors,News,Research,Retail | No Comments{"ct":"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","iv":"2a5530b7016417b3bf1874fb8ef28827","s":"abca123e40062ddb"}