Mobile versus being mobile: Match Web site experience to customer intent
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No 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2\/12rR+ZO\/p+0V\/m+2S88GMFV4nLBQS8\/3MVHoG410pzrHKmLK7pkKLsodbP27u1BY5fBeEW+FUPt7oa3MHlXY8cTgcGT3CzWlpJxIrlcZWDBWiv1t0cR9HyZMir9G9FcZ0dMorFqnp6229b59\/msta+UnNNTitVTlJZ8gYmqJfCauXj0EXanOUfO9n1VX29ZDzrBnILAS2gcysKGkNw+msCVPYpx36mrwKVtmYoXe9ev08osVl0IFT1U3do4O8suMAQN8HiGgC+MEWhZ\/JyphMOEmE2psFDGKdS1RprfspgS+aPDFeHOpl7s9hcdLwOiyL4G2WMgzdeC+qE8HzOMd6y0MB8dznIkS7jDWlQZh7giCwZhsnfAQnblJUDYXoCI4T0NZDGVeopECau+\/NzzzXeutc7wN5o+Vu+C2ggMkDeMCatfTqz5paDBpZ4bL4gYPBHm00YnFPb1GbPN33HAHdzU\/DCIGXQ9GzcMm0wOF98CSBHEimWbYQDsZPPdM4y5H7g99jLTBH+k1lmEKzi+58hXS9z7Y9r+oAwh\/ta9TmM2DJDkgw80ki9khFte9QGuGaAFGGYeBYM3FivPxf6+OBWul6KnFiFMkp0E6ypaK6Ru2kah5xMGbVAUwTi5xWxYg+GF99m3YjGzJjMtN50ofpDx4LhsS8cStvac9N44h61Kfov2cCAtQUxh14YK4WZF5QLwAJgF4x7ZDHD7El55JgRjEFJ0HHowDhFtAwo42V8ky1rvztC8eV9zYVYziu7VES29+avXSHdfdKR79JWCZqprOItn1ATKQ+FxcuodBu0sdQqOmUbnmc8ynAgNXcZnRyt8pA08sL5aTrwpM3NNWnJKT1RUaR7smDrxZgReFvsCx2QpXip+s2bM2dsY9e+eyJhFM1suUHgAGFWj645ijBi3hgJR0\/bhRZGoRCxDmT\/Q2czUJ8OPKlcW\/ruhLJNGcDGBUPTenQ2HQEuxDzcfs1H6cs\/sqQMuJu5WItkdUvtM1SZisdEismb3gGPWCV6\/r96TfgNqGjlf+\/eX\/oySl6C0LThMj8FlduAqaITCbackx+r0fzRiVsxdKv0+vVFglRTjeivHKRHMGfyVdxx2nHkx+FVmjVsb56exh1YLa71HONlayW4KvFQjUuRdoXZbYaGgCHNLdi28VtOBWSSIvVwlXJdtHzTlQjUSMAcq\/SfsK09HWXEo6Fx7mQfXChXG\/LSBRDdCv2JmP\/mFY2gHZ9HrV3a\/flpQVC\/tqGtSKfXXm2iWkxtCNVqxQh2bKNGWTAKfCqenh0NxS0erZ8P8619r2o+GO7qI7YQyAWwyotpPkcIJPKcc3BOxPehTrOeDIinJAv2IscCVj8gWJEItvHd+697q38fgJsgGfSXe51UWnoXb8PxtUmrMMUllUAeF9DgzWZPD4obuI1A5vguZjZJQyfrdlSV1aHnL\/2Bp+rhARXmENRldFsJuIm8UyNzSPKJODekE05Df0V+xOCRTAUhnFhJxctNPs0A9dkCQvhQ9Rpc321weqr4FA8R8I8x0vyKYOs57+8telXKV3x+7DtJJgfn4DLvPQ0+G2WlKMbSFWmwx04NSokU8L+L3hpJtKoDY141rH6CQbidQpBFhIP5tMuWDehAcgap1B1nevy0Lj1VbuC0gGUfhmbVrZul\/Nt\/FX1K3bjt+DL3k22OCTa93+cw0E\/RBJQ9hICmnKINMT1r5XQdDQhOjbxYmoZIRdhvJN59FR6GEibKva7K41DZ+SADJoS61+kDLVN41SZyr2CLf+\/Vio\/hO50T0uWfNV7rlzuY1NEGGt\/tYfpoH5P\/GLv9XzP3lh1DKWVEnmxhUWipv5on\/ow7R8aBvWvRrFg1\/HoNIfdKCpmNFrvrgLxy3ei7o5Ul7NcPE+7yUSqfi9hJ4bAaJJo3OSJde05nzo4oZhkGk4I96f7SExITbLKz52+d9FxI6Q9Xxp5r+ciKZ\/HfttnB7tkRveQ6NU5xlYz1YKHd0oTUkAIXTuOL\/KboVTmCfGGi4UZuNQSTOhgPP0WDwEiDty6nJ6geAet0etqBVj03vf4utKDR4OpDUdh0rk4bak\/EyFgcKm1Kr0VrymgGU5Ly\/eXZrKh\/xr2O8Oo0oaIQyutg0ISjNmAXFXnOrxDXX9oWBID+VZ50xEjCXdG8qhVtJrM1Ck9kvvOkK9UYmOvvGd4KwH7CclnI26cVs8F0AuXGeYhOlZatuFry+RbGk6fexOTbbEyVvhplAbrtAQHatK5asfYuW95Y13zSsTfjSDG9tOVnOz3hTVEfBdKNc4grD0KJinaqHE2EjOf2mNrCzzufXBHSpGTnEcA\/QoyLz0Is3PWaFiKc7o4QSi0gQnoJogH1b6Tjh0PSspLhPug6oMFB6J2m\/alixVfH1XXhCHEVw0+v55F3U3fR8lvq7d636KZ4XIClSC\/mWT+Med9m7I9queX0aVmE4NRR0c3u1a5wxqfjL5xBpSNO+rejANpHpAcJzZmUuiJ35rb2tcKpA7bc1C4Llz0TqrMAve7wlvPTrBOWBPbb771DW3m8OV716F7Fgl8ngOnEZY8Bk40\/bmWOC6JoYQpzWRSj3xN7v5YqbKkDHeYxLw54j0XKm8rw6SZygmfaD8m5KoBACtNATJJJznG+pp8doLRIhFnOTO0qPTCxq+qhm7fJVmc1iAe5IyuxiFcJkSv86daKPZALKzISWHK+7fo2gWU8k7bFBfvA\/NjDJZgfWeJzWfxHiimg7TriiSeH1DzVpQ7sSRkKuOcNc5XHY00EXAxp4QTW5FPZnPaC1ZTHVZqXANp5\/ygwBZa3u5ruC9gucYcs2WDaUZ5l3uBxujdj45zqHPgzsR\/OJ78jY619EAeeq0Up8EPF1BTNXBUauM+QuC2AVj0TWTWNxJrbhDyY9yuWQjerl+WqBVlKKg5VNRaGRT6A5ZgLINO0iUtB7kkn4OGS2JzLJga63mxtC5ff\/XOuhaTP1UdqBHu\/KI\/c05SG5SKJHzy6jhjJNOt\/VIWD9FUtr03Zuo3FO7VInADKCvYjxwjmPESH1v2BwnOzIqLsDNuL19fvhStGoO9xDEMRTTpxuUf9ik7DzOGw8PXjIKsqXP3Z+EAwTnoGCwHyochfxy\/IU+bSIX2oszw5biRZae9geuESXbMFn+P7NtqNaeZGIHjIv8EFmquGencLhe775L0ediVxa9E5F1LJQzsRaklXqRrdhdvfkWkAEH6Kx3K1AmcyoUOeeMvN36CB0TfvLlmls2RlC0zhv4eDWpf\/Qmj3JdKu86qKrTt5cNuFmyuYuIFASfKakP6EnR8ww2b2b1GSa4Hjpd3csjjOnt9qKpoaPBz6Xt88PDvq9lzMREfol6gALVcMQYznh0k\/4Os1yoGQFm0OXk1fsgWSsCMUC9GHrJxIZjNyccEhiXGTX3Keu2IPjly5GC0IajF0vjAo4cVHv\/EAX\/fdRuc7OYMn8dhleL2ocw2XNHA9S\/9fcuE+9LnYvu00UGD7Cj0pToV4\/sJLS4RC6OJ2r1wzxCBThQ+WeBEn7SLiasl7RPp2PQ303IaiWl4I3PhEfrrg73SHbSiv5iHw\/BTyWmxFqCqlTrZYKy\/wdwn0oRkdxwQL1AhAKp4u7rozLczkt2QMWNvWxtrDi6+E9tvtxDQNZh1uiEhYr\/jqim+xtEiGcrAoc7L\/ExqlbADiRu52Dokiae60RMZnGHXt00bczuVxASV6HwQUWn+AgYsnntvMTRIUjdz84RsvciA+BgXQ99e33uvN97PJmwyA5pos9njw8U8\/rTq+WPySQ2w3Ewo81WnKLOFSOlRS6X3SFxWnG8mO8pMIBSGbI1jmOwnQBSoeTUg9MxGozJgB7jF4QuFim4ZoOjhkcOLyVetC9guQ9O4osFcBlercFlBpSVd9EpHHoMYeZucXsPR5NQcX8vzf\/euaj9FCEZHWhZ6FcUWZqDcCf9emaJNSQndeIyDlNESSHxvy2Al2HiyQqoSkJeCwipdIo8Ve+oEQuiZrR8z4sdKIOgbKh9tbNPC1a0i3eMKCDQeKU4e5LnchDdDRKp8efMNjyTN+wk2rE87yber5lyRvyYtx+4BjCLqSeiwOzCfKI6gzVoBDWj1HicJcG3vKGiUMOinioe+XZZrhRZfF94zTo1WmJDl8uDqtmhxCFffICiGgefpS1AqUNPP0D\/6hXe4CJS2dTCCZpFaGMR7pHOgGgUj51fIqRtv\/CIIIL5m9qA30wGgMcVt8dDKWua035ni7zdlPSSAXZdKIHfDZ\/uy8LG\/m7ex1oP\/iH0i+HFhFJZNVjArgCh8TNwiTV5N\/6QGv12mKX7QY3saSF2XalniIlMYEDKTYzcPoFKqNUpqAOhNwi7c3rjOyik9SxtbIjMHSPlxrza6Jw9GttY\/nkPIAeAMVwY3WMyq82tErIasfKSSHxeOcmH3uab6KW0kB854XJKwMPut3yzLBLvNQ7kNxJIMXbPbXoHMa5TfkUY\/vlRhUY7da8FrLK8Z\/Vy7DCHQxcmIy2nY8Q5JQvTMKDEmUikHqVtcwi6SxPgrvEax\/OWdEITLHPUl+Wa34pVDW\/KVu1goEhpiWpYz62GOkVR5tDL86tRtK7Z2tbCOPM\/InEr5GSvpTrRRNRx9SzWbUSxXCgfiDwDormfaRkJIE\/KJis8tN8oXeLl5YF2Ul3PIxV98o7PVZqGsVerTsDa74Xpk6Pege\/O0kMf4XO\/YvcqkLVf8BM6k58NWnEJdhs14nNXly9i5YylBI0zpe8hyK3b1SNk\/n7SZ9EtOYw3WUrHQjJTySFnX1sTwKCvIbGfO2eOmZD8WwFygI55SHUoviC46DkcUCnqNZCLzgmv5dF\/lWZwKY2h0e7vmQCne2j+rJM\/LthGVlo4+t0irRFsm92MH416Jcq83QhjRMsQQdehvpX9demDOYgQitCahDA+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