![coca-cola](http://www.mobilecommercedaily.com/wp-content/uploads/2011/10/coca-cola.jpg)
Registration is open for the annual Mobile FirstLook: Strategy 2012 conference Thursday, Jan. 19 featuring speakers from Macy’s, InsightExpress, Coca-Cola, MTV, Walgreens and Sears. This day-long New York event is a must-attend for brands, retailers, ad agencies and publishers looking to plan effective mobile strategy and tactics in 2012, a year where strong customer ties will matter more than ever.