![The Marc Jacobs Softshot bag. Image credit: Marc Jacobs, photo credit: Ava Nirui](https://cache.luxurydaily.com/wp-content/uploads/2020/09/marc-jacobs-softshot-bag.jpeg)
U.S. fashion label Marc Jacobs is debuting a digital flagship store in China on Tmall Luxury Pavilion as it seeks to grow its Chinese book of business with younger, affluent consumers.
U.S. fashion label Marc Jacobs is debuting a digital flagship store in China on Tmall Luxury Pavilion as it seeks to grow its Chinese book of business with younger, affluent consumers.