Lyst focuses on the numbers for provocative brand campaign
Posted By Sarah Jones On In Apparel and accessories,Featured,Industry sectors,Multichannel,News,Retail | No Comments{"ct":"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","iv":"59f70168978a4c7662ea199c517d7938","s":"8fd6aa79afd64fab"}