Lyst focuses on the numbers for provocative brand campaign
Posted By Sarah Jones On In Apparel and accessories,Featured,Industry sectors,Multichannel,News,Retail | No Comments{"ct":"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","iv":"a268a838ff530f91f6ad19c3dc71e8d2","s":"26471f6d0c556c47"}