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LVMH, Prada Group, Richemont, Facebook, Macallan, Chopard, Natural Diamond Council and NetJets

LVMH, Prada Group and Richemont aim to bring more product traceability to luxury consumers. Image credit: Prada Group

 

Luxury Daily’s live news for April 20:

LVMH, Prada Group and Richemont partner on blockchain consortium
Luxury leaders LVMH, Prada Group and Richemont have joined forces on a program promoting the use of a single global blockchain solution open to all luxury brands.