COVID-19 has reshaped luxury retail with ecommerce and omnichannel playing a key role. Image credit: Neiman Marcus
Luxury retail’s dramatic digital transformation in 2020
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Opinion,Retail | No 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","iv":"76e724c391140e30b7dbe5adfa1fce7e","s":"0553b5098b39c39e"}