Photo of VivaLuxury courtesy of Bergdorf Goodman
Today in luxury marketing:
Luxury’s position in a changing consumer market, and why it matters
A confluence of factors is reshaping much of retail and consumer behavior, which includes the evolution of ecommerce, shifts in how and where shoppers spend their money and macroeconomic factors such as a strong U.S. dollar and its impact on tourism, per Women's Wear Daily.