Luxury is meaningless. Or why millennials want more than just a brand
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"ce1c8c2cc729498cb6014c4c288308ef","s":"3d16216e3f6964b1"}