![Editorial image from "Life in Bulgari" magazine](https://cache.luxurydaily.com/wp-content/uploads/2014/12/Bulgari-Life-in-Bulgari-magazine-185.png)
Today in luxury marketing:
Food the new frontier for Italian luxury
Christmas panettone crowd the copper counters of Pasticceria Marchesi, the 200-year-old Milanese coffee and cake house bought this year by Italian luxury goods group Prada, says the Financial Times.