Luxury can reach millennials through less-is-more messaging
Posted By Sarah Jones On In Featured,Industry sectors,Marketing,Multichannel,News | No 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","iv":"587553cd7bc477640b122806b1c3bcd5","s":"4a4d4b083af4eeed"}