Luxury brands need to pivot from push to pull in advertising
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No 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","iv":"8736a2d17b96e0fabc20dbf0b0f54e7a","s":"5ca64f38a4f14067"}