Luxury brands must anticipate consumers’ dreams, not just needs
Posted By Danny Parisi On In Events/Causes,Featured,Industry sectors,Marketing,News | No Comments{"ct":"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","iv":"cc85c9bdeaea8b2a2bb44c779f0f5aee","s":"b2af0f68e8565090"}