NEW YORK - A team of students from Columbia Business School and Parsons School for Design's interdisciplinary program "The Design and Marketing of Luxury Goods" presented a digital clienteling proposal Dec. 10 to senior executives of Louis Vuitton to help the brand build consumer relationships using digital touch points in stores.
Louis Vuitton looks to Columbia University, Parsons for digital clienteling tactics
Posted By Jen King On In Apparel and accessories,Featured,Industry sectors,Mobile,News,Retail | No 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","iv":"ca8dbd634c45e47d54519c4d021aa7a8","s":"bf018e4b3ecf445a"}