![Louis Vuitton's white-and-blue Damier Azur pattern. Image credit: Louis Vuitton](https://cache.luxurydaily.com/wp-content/uploads/2022/10/louis-vuitton-damier-azur-101922.png)
French fashion label Louis Vuitton has lost a long-running dispute with the European Union over its white-and-blue Damier Azur pattern, failing to convince a top court that its checkered mark was distinctive in 27 countries across the E.U.
French fashion label Louis Vuitton has lost a long-running dispute with the European Union over its white-and-blue Damier Azur pattern, failing to convince a top court that its checkered mark was distinctive in 27 countries across the E.U.