Leveraging blogger interactions can educate consumers via relatability
Posted ByJen KingOn In Featured,Industry sectors,Jewelry,Marketing,Media/Publishing,Multichannel,News | No Comments{"ct":"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","iv":"bc3c42896d4b1ca0d0a9209d400ab9e1","s":"41cb0e7b085cb76d"}