Lancôme’s use of UGC sees 4pc lift in conversions
Posted ByBrielle JaekelOn In Featured,Fragrance and personal care,Industry sectors,Internet,News | No Comments{"ct":"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","iv":"6f6b74071ab15558d826a305d5d2dcad","s":"6c6eb4840baa8bd8"}