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Is Tmall Global the right platform for beauty brands to enter China?
Posted By
a Luxury Daily columnist
On
July 27, 2020 @ 3:00 am
In Featured,Fragrance and personal care,Industry sectors,Retail |
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Tmall Global can be a quick gateway for beauty brands to enter the China market. Image credit: Alibaba
By
Iris Chan
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","iv":"dc43806f08d2ff5ea683e11fdf37af43","s":"d40edc2534338b94"}