Is Snapchat’s fleeting nature undermining its monetization efforts?
Posted ByStaff reportsOn In Featured,Industry sectors,Marketing,Mobile,News | No Comments{"ct":"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","iv":"afcfb817d9c934aee62293fa831a20f8","s":"08211a21b45584f0"}