Long-term trends key for measuring influencer ROI
Posted BySarah RamirezOn In Featured,Industry sectors,Marketing,News,Research | No Comments{"ct":"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","iv":"604e6bf80be3b2e0bb80ada8fa00245e","s":"47f900fe2b9bdc93"}