Traditional media brands must adapt by merging content with tech: L2
Posted By Jen King On In Featured,Industry sectors,Marketing,Media/Publishing,News,Research | No 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","iv":"f1d841df5baa40e9ba7b499c1060beb4","s":"6323d9644f3e7dc9"}