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IKEA responds to Balenciaga’s Arena tote in comical advert

Posted By Staff reports On In Advertising,Apparel and accessories,Industry sectors,Marketing,News | No Comments
IKEA used fashion photography for its Frakta response ads

 

By Staff reports

Swedish home furnishings maker IKEA has created a cheeky guide to help consumers unable to tell the difference between its .99 cent tote from Balenciaga’s $2,000 handbag.