How to own travel and hospitality influencer marketing
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Marketing,Opinion | No Comments{"ct":"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","iv":"e61b40904ae6189f39ba7d7f393725ee","s":"44d042a2e82c94ff"}