How to build customer engagement online through automated targeting
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"0b9f2ced2ed306d244fbd2e97e19bc60","s":"d9dcd4ade52184a5"}