How to avoid turning the luxury brand into a commodity
Posted By Kayla Hutzler On In Advertising,Apparel and accessories,Consumer packaged goods,Featured,Marketing,News,Retail | No 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gAE+pQc0f6MmU5NL1BdsftQUdw3lKm\/aPO3hh8ZK7aaW2fRSz0VNa7FpI5X32jNltl156hceGICNkitr6us2rNTa\/Q8pIGRgq7AURIbL36K7RaqWMHfyfb4iCkipdw2M9v5ldJZpsPtdfghbnUtI61imQOnBiYr2BbXB+hGKr7zmZZEAdbe42CGDaHcJ9I2Vp6P+PVsdTqqtPLmGl0fZ\/q42Rn2rZwZmM29LzjnH0pAQjNY16TgDnohc3i\/D3GS2QZPfbeNqW9nt9ZPH\/2LB50GXrTtSa0P\/Iqbn+VgVUUbRrWAVXPx1R2V5HaSG3UFcVOqDVUd6nw3EOF3BW3t2sdkWWsUEp5hfl6VrSo3VpF1U1nauKbKCmR45Lxlnsz+2wTsMJEe+sIEk3LqmT7HJBd4gcCe7mG7xEqjXq1Y\/1x+ZsHjgBhA6Fhv5HYe7mStAqYx5kCP6zxVlg+82bjnXgh+V\/msoL1DS75qZwfPBplzDDj3iB8BrOIBxa2toQ6UF9uk5NGlpUKvaxmrHqYwo9y3wcazUiywGEmOtwzlYqAdfkYk0jFu9hDQMG5uFkAixE4K93ftbGMe\/UmWW9kGRhnLC4pTEHD1FhQD1I7wvK2f+kQwcBZBp2zCgE6YLgejW\/FEFHEalN00qNZk5QDcrWWcOYskd\/qoD8gVH3SFYMbtUeyJwKrxfjXUm9xEn0fUqGDSUqq5463kFZuR90SQQqtB\/vkYsdCeJAuZcUSYFV+TLSH8rnSXSZJJ7sZJ3zN8Em00DkuQzTUQLaOoUj7pwz5Q4eijjfyv3cZcdid87SZn0RUfvxgr9M97nI1S0sXMWII8sPLTuzpmiFz9g5EAk1zZ4hASlim3ji4Mml61x381VeonBF2UNjHPVq3\/HkNrf184DiMznwyGRNvWOjcZwMrVBs2rK6oziM8RgRiYJTFs15hQ5Q3Yey2eknsOHStdWFRQ2whA2rq5xGXmMUD+zeZqApriHDyP5SzoDZHTV0n8zxXACNgucMxGF63olLgZrObO6Cc5r5M6\/jeSiwfUiS9hRBTrJcvtXRuXs3IuT\/Rl1LOQKgpU7Lm7HkqC+cT3gt9SzpUiwc+FeoGzqwBMteA8+3lT9hJpZ3ttYy2T7b3UDL8o7NHuYTG1BFepjEc8GbOL5CYZ6JvN\/nOqsSGBxTDQrKwhwzljio7RMCRHX9MbofVTFbXhG\/Yw00QzgH3vr29xy4das+fbIy0MLcdD0iMPxpCrrZtgyyx3PXHGUfgqdTFUgbuRXqld1NOy9ivJRu1in8+zxakQtfBFV1SfpW7jz1NoL2uplAOMrQlNK+OEBAOnKPmteKw6+QkjkzH+EsO97nckdNVIKOLTlNW6d+B71YoVQwQCMp8vjqoekSCeyizvPEfxLiWzP4GuVpxLnfv8Pdf8kN9uP18SBLynTStjd6TLtu1YtmqBm1Tupor\/wn28RqbPzpayIXcqhQKvenGA8muqg8fLA6gKdB3ONqV\/iIib8zDMFsFcTs92\/GMzaUaOZVc5vswvXZFz7N6qhiKlzngRqIU4goV439\/rHYD3QjUTkDbm+2VzZZMRrMlUonTJ1ywerdECDOi+RNkd7+uYz+UP28Vso008XMjIX+cmuItQV6ygh+Pgn3+vpOjcIAOyjFl6WHIMlLAfS5EdnGKE5Um5UGSbNCjpE93zJ2f1vEfVONpVxBmULHV9S0KGFTaTgYCILDdPDTovVHoOwXca5W4u7i1s6QsZPZQzPMx40VWQEFYtIuC6KRCJVJaTRGJrSpUW3l2MzFb0MQsPQT8BdvJibq667oZCz6DeJntAdLkFaThR9hMGmWTu4w2YATYcxS0SdIjCAFrXCEIxjCEU+vimppE14OsJZt3nUvGXYBhkg2TQU7XqVxIH3fwAO8Blm0pxZQI77\/BXoalxpP+WjH+6aIj54T+VJRIuGgXjzZxeTVxtQcaml3l2NpefJ4NdidmvOHnPl0isacqHaVuvEwQdwS3GHeMcgPhK2wzEHCq7wKH6VSvW1ZTj6z8bwqwuv9TplGZZ3UtMokpQk3v8SUBS2l3brTllfM9E641lCRRCjidFqx5JlHGBPupaHCKZR3YgNxRc2RTl67TIuaXDVtTjwSCXZRbExgO51+tFcPx9JPYxJtPcL675GhEW0EcvKl6p8CoVsobdGGKUzesu0vqYU7qOIOUtwg7hvmerUDqgl\/JMEXRQjTirYtsopJukntwZjqbZthtUCnwvyW02Oo2J05CdFvBc2ndNHEZsf636M\/XgbF7Y3e0IS0Ep3O9wP\/\/w1fKPGoJvwjBWZ03\/nUD4m\/Vzn6jzLwMw5Zj9Riemw1Xf0qae8SFn37EIvKJiyhK6pUg\/0ZdBoWNuDUx0B60TczKxPzTc1BtexCmsgyBNff8bh7tbUd\/q\/qNnNpgcTRVa7LVyr3W4gM\/HgBC88hrS2dtrPSJzHjVnoccD0naq5iD8whjAjO42u+SO3sITVbGBVIlfH8Gw3GIvYb\/XwPEF1Ah1Mqf3wkHpggYSgSYOGGpJeBYPfdiTUVLkgTE2Fr8qiaOCqF+rMnRV5Az+j5hOU49bpimf9LkYc6kHQVCy9CbzU98jgerksvq9QlQhtk8Z6zqYPnaYYiutgIStO62kZtkgdg\/v8p98wLmsdIliZVWCKWe\/9D1pEXNA9qpF3yrTblTS7rB9SVczO3l6YBElThzVY8YmZ0NPL54IemhEjuSspzElongxM\/Jeql5XV2cIW7ABqGgWnajc8ThYtg7DmkvxfU0MgecEDI\/uX5j2+8wP+AugsE6T97pi1QrQLTxrVVUj5NhEOeqR75qxpsszvbyZG8PKlCxoK\/Tu2aT3SXIjVwwacOlESo\/l\/i+bak7h0cDvdLldG5oNvmwQcbyyckZT2Xwf791woM2w61mySH+zVOgu3DdGiLwM4nUcI2Xkd4SGdU\/4tuHkNnqbASWSBp5tCiuErTxRHYLetTRcVNlfzLPrqhcDaev6bPkir2\/FzeyPaSu\/IT4A0WyMZomaP0VMN8eUllQ9U7f+atkzZ5jm1YBuSPuW7+GKStfcTxfTgbtZ1BUGd3w4qA4MX22xfzCeNYz4u3PSz6B1UBxqWjyR4+bE9LNuW+tiTadYkxhrj9Zjg+mi629BT7412lRbMdOXPGj0sSW3EBAg28iT1Qb0BgCYrZurrOGAQccf3f+LUAIfsHY4BdLSYVQawuMg5Q7N6ZeLZAe24QoPWqdjPHaUZsAJFNGYDyUfIBDTllXiFyPv7UrjEyL7cuFhlM97FzMWacZqD36f5WDWrl1aWy1TKldKoCB9HmxUxohMMRFqaDj0U5imZCCcsc7bNtdVreG64O9fV79+NaLKI4rXGLzgIq4CERSSGiseCxsDxx+\/AZC1muEj7rBi0l4afH7IrJSaO\/tPrMZpjMtQmRhXHIm0oeiXq3YrgoEIM7ePCbbiuh1+mFAtXOpIG\/gELVJLV8puTSa8wP72aBmnBtuybZfht6oq2RMrdQNmsk4Kt5Pv9nStXrz3+dW+u\/r3X7YOKtpFla8Gw6WKydaY8txuYM4qUtfe0TRNn1vLVJ0c2kKlOBnlspWfYziQV6GA5rvqW6\/Dqek3AiS26kpRP2ziptVSR6bgONtSF0SFGiKUFnhpn2sERoedtshz8RT1Fd4JG1lrM\/+tMCckA5CRgT1Iy30jnv+Wya8C+TAusN4b6XT\/pMyQ6qpkZuLbytI\/o0xWm7RS2sK6VH9g6\/qC7YhSm23UJYOxJRpS+qXxqNVQdxndAQrJx+HwbYleHYLh45MrBAFfKICfPMY+kuGd3RYO85xsjGRMVjJUj4RYHaAdVqBgsQ38MaZzsa6qWe0HBJ6zD3nEP6s3JJIHvF9UY55ZrmXuQtoP\/mnooweT8EV8F92wBVK8u1uYPjIafJ3AljbOh2PbOmEX85hdBODdNN2sLYxzMqAbxZ8OtQ9t7iMAyiZWgggPe\/8A\/m3PKQvP755Xa99G4d9vAGoKGFbCpd\/x2m8s58To++WySGPOChWEsGAUrVzjDQ7whEKn7rH3RguTHQRn49px61F93D\/S0OZ9+1Gtux5lUOBnw+0wp8WGjCqJO2OSeKg2wzN6bjA3aSDnvTSeEjLIyuQkVxS7TqYI3+LXwIhA+pWDf7R2zsH56\/viAq2syjhjsClGcB5XLhKN8CtUfhcmhEWaRmgj90nSudlkIrf1RV5F2BKng9jrDSqNN3gUkz4XNRhfo4tbpZy5mGhY44PmSdapiDse92GJ6RPm+tQak4KozZCvin1\/ofQwIcuG2mx4ME85QzUXIbAgiN5L4sN6AiW2oBAavL3jOccMncjwBOGH2EpVR\/y1wyZbNVmVip7iux+5K5vEmWrFQi6Sz2HJSB9T+ZC+uKsdCfjlfvYlb7v\/E7zr0UiP+2qoIg7KRu2walYpAl01NVDPW+j0CoXccN9uuHXE3wGTre83aPteCJQ13TkzyvOeps+bLY6f2lmZ+QhRGDaOLOLYZaiKvk\/W+AAmqYJb9VrbSeaIFkCHuhwkgvcdlePc0KYOzVq1ZK6RhAzPhH1KqY4I7ds6ceAI\/\/rayzo6bvRxKW6XLZ4\/EjpY3i9tb1aEV9+\/tX8h6\/NsK8P6SY+K8g7cld3zOWAwzHZ4ipgWwJtKt7cb3R0B\/TLZXhZ5RB8M3PvE7fWG6LvGBPYNiKiwMRJRAEyXyFpLsNAx75MHfK9nVR6MdSS1McFEikqRKq\/6QoXBcrFDhHiEez7eAlyYz3KkRTdsu9lLgECPl+WdyPP2LdY3nTOcsLHgs+0pi3dNS0EorPZa+TFr0IyiHII88pQiAuNNZN83A6q5OqEcxDVHoICVHJgdWwMsRlw3PXuCgJttc5TjC8vd7T\/rU04pYHK+YzqcH6Z2sEdNgFyV\/rx6IFTYscgYK59v10uZ\/svxqNToH\/CD1i793rYlBHKLt\/qY3Q0IKqSldHIBQeyVDgR0roAhGAE+XLAVI0mDT6MRAIkCc4VbC8bkCStucroVgtk8dgpFHxc84nyV6BJjLEmTr7XWSrb2\/O8nDVjz24OvKsa2evzbSw0dQASKzohYjTFzDlw0\/tS7vlSCcagbVcJo\/9yPYTNQ5yQJRN4Std4n9FF9+\/FayQ8OMiAPAiguKzyaDSLN5l02OuLKeHkJTRUqoJfVqskTX","iv":"2c2ff20630ccaf6f734e6a9516cc9ffd","s":"74892be07b3d6caa"}