![This year’s SIHH provided luxury brands with a platform to establish their role in the digital realm while providing attendees with authentic, human experiences, thus affirming its growing influence in the watch industry. Image credit: SIHH](https://cache.luxurydaily.com/wp-content/uploads/2018/02/SIHH-image-1.jpg)
This year’s SIHH provided luxury brands with a platform to establish their role in the digital realm while providing attendees with authentic, human experiences, thus affirming its growing influence in the watch industry. Image credit: SIHH
By a Luxury Daily columnist
By Camille Lake