How Sephora’s new Android shopping app expands its education-driven monetization
Posted By Staff reports On In Featured,Fragrance and personal care,Industry sectors,Mobile,News,Retail,Software and technology | No Comments{"ct":"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","iv":"c0a4235029fa62acfc347e3865fc8d77","s":"e18bc997c50d7c9d"}