How Sephora’s new Android shopping app expands its education-driven monetization
Posted By Staff reports On In Featured,Fragrance and personal care,Industry sectors,Mobile,News,Retail,Software and technology | No Comments{"ct":"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","iv":"313e913367c79bf8a26461e5a468362c","s":"0666e99991ec8402"}