How Sephora pairs individual, loyalty data to optimize segmentation
Posted By Staff reports On In Featured,Fragrance and personal care,Industry sectors,Marketing,Mobile,News,Retail | No 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","iv":"f0f224c56ea62f077e8ada8098a3938e","s":"ca2edd33de8f4cdb"}