How print can help luxury brands connect with digital consumers
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Marketing | No Comments{"ct":"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","iv":"3ee02a8b2c4d2739cba33f5daad8e71e","s":"30dd7b2450d9dbdf"}