Jing Daily summarizes how Loewe, Prada, Gucci, Manolo Blahnik and YSL Beauty connect with consumers at home via social marketing campaigns. Image credit: Shutterstock
How luxury brands are reaching consumers during lockdown
Posted By Luxury Daily News Service On In Apparel and accessories,Featured,Fragrance and personal care,Industry sectors,Marketing | No 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","iv":"54ffa26c238e9efdb0c75a9455ccfdaf","s":"00d57e53b178acd5"}