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How Givaudan sniffed out success in China
Posted By
a Luxury Daily columnist
On
July 28, 2021 @ 3:45 am
In Featured,Fragrance and personal care,Industry sectors |
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For Givaudan, China remains a key growth market for innovative and high-use fragrance products. Image courtesy of Givaudan
By
Nag Mani
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","iv":"9beac41e6b7ffaea959614671823490f","s":"7b232adf3fc8e4a6"}