How digitally-connected products support brand authenticity
Posted By Katie Tamola On In Advertising,Apparel and accessories,Commerce,Featured,Industry sectors,News,Retail,Software and technology | No Comments{"ct":"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","iv":"0db0bf3d06c7b353d2f448c784fdb512","s":"529a1b6979b036b7"}