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Gucci, Prada and Dior, Lanvin and Kenneth Cole – News briefs

 

prada-185Today in luxury marketing:

Luxury brands stake out new department store turf

As the luxury market rebounds, powerful global brands including Gucci, Prada and Dior are starting to press for more control over the way their products are presented and sold in U.S. department stores, according to WSJ.

Click here to read the entire story on WSJ