Google exec: Leverage omnichannel touch points to drive app awareness
Posted By Staff reports On In Featured,Industry sectors,Marketing,Mobile,News | No Comments{"ct":"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","iv":"d474d702be8831aebe49605f942f4b3e","s":"1efe02300159409c"}