Gittler rebranding efforts tap high design over price point
Posted ByErin SheaOn In Consumer electronics,Featured,Industry sectors,Opinion,Q&A | No Comments{"ct":"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","iv":"656f70d47e12a4ed81a1431d13ea48cd","s":"46c9a8261ffcc61a"}