FTC issues new social media/endorsement guidance
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No Comments{"ct":"\/j2ObGN\/6RLSroTrOSwoJGHJiTg6GB0OltGfDSJ08sXk\/ecOA+PN+YAjJ9itODxRV1EQ\/ldwfs\/SOC8CHcaF1H9WWVOqk1VV6QGHq8POrPU3WboH7\/5G73WJ8IAyyLO2C77nWdfH48TVh5vkt26tiEgzOZ4CdJKuB7G2neKcZlal6D\/ITllM7d5tvRdXXY2qarMw3Wxz+S8gJIf5VTyugnGDRTSV2nt9CR4r1KwKmdK+\/Dn6wkXKQFlzUN57PU8b80DR1vu92Vemsb0Mh4wr0GeJa3PwFQ7GecBkWqlA6HANmepug9Hh6A9qoKm3VPEhdy3z8\/GzzRp4pmLX7UGOFRFvr6ADlLKLVlGefOMAhJJTEqsoEiRqg7Q1iNsbbFYa0WkKkGQwbLXNfRyr8Csq5L2ueqaV3a2oBbLe5hkSo9PfgrifFZaHM0Zn7osuVQ+vWNgK6WyVGNy7cqCx+AY7SQ8sKnofnbJMm6vi\/CDswWQgbJeniMVQM8Bc3jjWaX7PQewY5e+Xs2BYof7MUZ2VfSqp6Q\/xtk466apfuMAwlB7wu5r8iK+IsNPRLdD8PM37B6qEn9JDqWIJ5M5akiT+A1lXra02RxoSH+M6hi1B9V5TMqYPUqmenxoctC2v2gblyhIbQMWogSpcXNZdXcupB+enG5X8khqteHuGN9\/sKFvZ3AIWJL0vwJ19O066AzaqyfanZIbxi\/g3iT7vyjSjcBVc1c+MAqNBZjWUDAMCyxfeNN5CMHO9BHT9bp8QCFxaJrlxNdneZAP5fcgHac4qzUeafGvrJXulh4jum2gn0bw7OF1J0nSnotHIdSKH5lyebjBIir\/Sb1JMp0E9exkvAfn+Z8vgPgO2cyVPRzoFx\/6tB5fMr5q4efFWfMwNTYHmOtiWAHR1U6OlGF\/C4dik3dfYarMJh\/uqIZ4piCY4ecqfGTUmu7VB4iilu5k3h2CaeZS9BFhwLro0XcMURn+9e3QD3P4escY\/8zK27JtzIV8hxsErlW\/q6ZWX8jL3YQ0isMf4t3+zzsJ0LVTDcarQOyVOagCAzTb7MpU400pxE+MHWnHmBqhssIuAjt\/Dsku3z4Ilx2vWw83atkSXkwpJOR+DXVqYge44H+RfydMiT9UJPudLLtEo0fyzuxheA6lRX\/f9inlBTB0QMSvZAM+c8Kx9KWGgX8307OCV7xsA\/RrWoaidGqUBnjBP4yGTDNrQrAsPG8rzsMNWVcRvWzXyT8lrmoM44LvuS63q5lBhII43ODbhwIgNl1VWEXWTCv0D9Ya9064WEyMX4e7XYBjKMwhgmy5fCGGBNAPageTIy\/9UOuTqZORuOPgbNGhw4O4MQmzKGx6bTQmN\/9iQEWW+rKS\/rNTdxmGlHpLw7eO++Wa8JBFG1iV+OqTiSiYdtqKGmEVW3iLBY1YC4Idebb7yXDxY2poqjf+IdOpp+Ugl9+7cz2EZPVmGkL+pyoTrZrcJ33lchSmqe\/yTyHuaaJABeVmChOwc7rfKQ8xdJD2ZTsyPKvvVSmA3Wyi19HvdShpGALbC5Ggmk3XyxlqWTkzMRw4pD\/M+fHgBJjThN7E4lXRQNS9wfV34MQiWOvyV\/hjaqvRnmISlW0NFl942zGO4lY6dVl7p7M4aA0WL2+dtybeAps\/NUVqVGQ+BGtteY\/LywMmZGbC80eFyNclxG9ZQcJR+ttY5rJmflhiGiS4LaagbS2n4eezjPB9S22R2aCLZDBpNhuXnmtE7PmWhD2azHlEp0eHRRXrUUSnvFSSwMqeeD+kFDFnjtzVwEnougPEMzRFJQoXOBTAhIAqPhw0ehlUJPoXhYusRk07Yf9kocgePjGQFaa25KwdAuLRQPAaWMxnsM3XPRLHgtoacYkvAh1u+\/PanU9zyVGU2OfDzrAa6MxuQPYHdH4b+wpGXbFnv5an0Kw9kf7Y4D2iZvJ4\/N83XTDEh\/h35SQ7uBx87m9BHkH40V+vuR3ERjsliuNtPP2SdjLBA+e+sX6sKj8nmRD8k3rsrFj5IXGuNaDvRaMiPwZJ9tVzKUhpPnssdc8JHJK35ofKH0qFD45ZY2FoabASxNBm9t6M6+H832OUXU1l3Yyg0Lt1cIYzvUf0QxD6Xt3HzmJ83OIbpMdHjOChNTi5kVoVYDLB9G7xJ2f4zBSxS6Mo\/H35G\/As1xjH\/OlwgoIkDSbiGtnDukBzqmpo+UIxmj46qrPN6u56Sm1rdCno3hlTxJZ2TFSsQTRINOdQS4YkzS5SLCaAZ\/xP67d3yTDZ82o8BLGpUgE1vrga36IhDPrLt6rk+7oCMzBLEbVfzcSQGwDAQLO42EMG7zkhUWg8moqZ8x12z+sw6VGPctcuKrpnwXSKviF44tM2dAlCU+mRHIRjMvL66xf2G1AnUkBT31wOALsQyCaoQC1kGUtPuZE3dz2YhqR1iCKT2ximSTZ0IJCAp2DaQSmSWXN4vD14r7THjkHu\/2IEt70ntOSIImFT43IA78WbQ\/RHWgwMHuuxH4FhmKFv5oVsylCnhP2nTwZVp\/4xrVHApEBcQwNZ3BOlqxEqG2XkhjNZ1llVgACGXEVx5MUJHqJ4ouEWdv+xgaDpe4Gm6RL72U2jOCpZCjLSe2zRpJIAX\/i8SMbESeaJta0SHkRw3\/ck4rQ2aowcKuMVDb4RvGno2ZWjVozQOdcVI7OYSo9qm4W9M7l+QwoZUrTW9ijbqWSaaG4xyfckyGBFaSUMBrK97ajLYZ4XVI\/YU3cjrPZObpl8tvdf0iQhTmZe0TlTpG5bDz7g7fjQBUdgGn7K4\/YYMdXWWfqHc1ruCX0+zatQUvbRpXkKuDj9TMK9a2n2WpygYBjae039l92gGzzlR7DEn5zSxRxsoTJCHBw55Si+PpeMiBS5dgztjIpqwaAfNuWeckE\/SETftn9vvrpNxIxSw\/iAUTdnIpp0kph77LgMfZIU5cVkK4t\/r1RzfIRv0r6BzD363sZcjgVpwrDa5rhRTCl4CQU8gidpFR4GZjrBUDCgfdWk2zbvvSm99LOWTrzrbMCf4cHdEJVR0oOl1nU2WMMg7tWMHV5B2H3BCoKXGiiI71rAV4p4xaM3quJzLbwOTHxkERW6JdzBmoIXoiCPOqpHAx7EVIrMpVgLrwV2v8s9nrv9mMzq6L\/LfB5s5AFTp43gQa6zlAq+No3lRSWQdrVZn9mII4AI3l2Aw\/hA330SlSJ66VaaYQWOlyfUoYCRJUUvjiwCZzDkjnxMihZmEGx8cv+JNQnsZOXc9ZruINmEzX+bvPkLb9tAyki3Mj\/pCBUegF\/kr5N3o\/olzoCGL7sOJJDVyC2\/+kDCEooRnBnuDAgxXUN72JyP5AJYX2RX7JkZgexAbF8PpPaMArM8LLVf3XSlTrz8guoJR2HlOYtB2fNp2Z68whUKHkk3Zwg1dsqbl2oRqdgGcnYwBVY0TJWCOh831rZBu6dzs5fkhS7+dcsl6\/tUPGIBXVWZP4BkSe9JYAXNmI6kn4Pi7Ogg1FgavvIu1Zo\/wOxyzNYVg0MVUcVdWGQYW5aj8Xo6VY36aXshdlMEFST77j9Eic6U7ChWL9A0oGtznXYOiEyN6gGOs9P0\/7BfiL4IA2oj0Qbrlrvx+KzAtizYxFsIY3gfILJ8oSggzbGIjFLKffX1Wx8cBrA3kJLLBh9bPNKSAYz4d6hjwz6GVE1jJRxBqFMuqJavZJM9k+6OQhH+O7HzmYomjoksVzZdvpsvLrn5Fnsucmzu6BdmicvBSJuH1zU0Xmvj8bytCYKvtipmvy59jsHhIIkQatzyoBQfZXr5h+5jWR5VKc2BFINBpW23hru2kEFPg4KRpRBIJ4N7GRTnXt2BCppeqp2pBRQX5+AojzYII9ug4FTbhYAE7Xa0RxYDSKJyRdgFZbRWCgnTFH\/2jcjpxZi5f1zx4+2lHeLqq\/lcllRoTW0qkWMSzLpRmcmCxf9LIV+yWQmQi7d72h8SHC8hi7ZADjrGksndQto69d8PaDzcwhYlVUPpBXSQHZhetofZZK6g\/AK0KMuT8zHXUY\/vTqQQo\/q3nVdXqFaY4b+wj+MFToeyR69Wm6iia4bMw2Uk\/E45rMO4P7Wfry7Gm8u315ePEvmIgnbqt0rEqZXW0LDPQVRJd5D48dlSvxEGU9n9PykANG6KnQJI7aZtq4bSo95UeUpQ45D4T7SAliP1MvGZQhktZQ9\/24Unmjmt\/l0koS1Rqzo3Cg+QhMLtBDPs3nTfb\/nCE9UPGoGXSbBugdrEP2cx0E51PwbRpLxLxO7QMheTnmUcPQJTWsWp65fT7CFbdGGVm1xULal2rnyqXsSRZGJXAobsOX58MAvMaOh9FppfsibgC59FsGhp3D\/GE8x6MVjFZh811Y8\/vow4RbHQA\/MbkX91MeU8I4UIgNJhkij0q5gTBYoCZle26uQK9cl50TsLT\/kdS7\/BylOzKOedpBKIUP4W\/V2ytQBjub2IyQIK35PXhZbQxencwLmdgDVpkmkWWm6SNa42n+07JtGuwMAKnAlhK2nqrUrjWz0TedxbTxu4Fz57\/kBJ2KK4INmYeN31S0m5oYQQZmPElN6N2Pm7Y4J7apqdnh1pcrR2cAgr1FBbYbt0GkGI3UD6P1tKLiZx+1ML1WmbC8LDipdnitKl3qOWOLkXqnD+YHORN6zMjbps8PyKA588JLihZ2Z8gShS8+rWxdKhN1TtTFu2IlGokSjXJMgt0BkdKO91NXdOFoAwQAEwOpKCQ51Rg5rom6VU89C3Z5t2FkV0WY\/VMMF6b9Nzkl8GlVS1mF8HdM\/70GNQNcJ1fuT6fK\/+6mF0Fr0pbPGEMCwwNBwyzAtjyl7Ux4nFZ2VyilV+l\/sd0vfGAb1u+SpHPdZMbosfuw4Q85MfNl4Mi\/rbVShGZDS5cuZzNA3UylQuzDSuuoX5w5i0HV\/mJygC7O0zKMJWKaMpkwYjeEHcCzZ5AHi8RW\/pP9O4V0aK3CvUzEE2IhsYJIsFuNXVodWCnEEAlnhuBxpwrODsx71ELnamIdbE7u9S7tOvh\/v+2mBbft5\/MKkjbKG4VlexGc9XP+P1TCg+CTNKmV3etZmbbdLK++aDufqXUfHAjQfg6qRsOwwzSRWxbtbwxnhwSO9gm2ORpYVQscZ5TN8MzFnptm9jFakJPCMSzwm2nwT+UyJB64vCiTvMLfj9SQ8AS09jjQ7RjtF9QwxIO3CeRH8m\/0IzA3hBMG\/z5K0Z1nySqgqsdFQMHSybcMmDnunr3nlOayTxkH2nLSvlxdJiIkHtmqU8WRSopP6Urjxaczr6wkfPKJhZRfLTF34JPzdSfDuhromUjCDAQXN9xv1CzA61CZcNeKEEAqHda9yruZAuN\/EVjOcSu6J0nE9nJrUmHj43RGmiNjeaYHLtjc7nfCX6+JTrb0ylrwwHbMUsYOEDv6T5IYbSyaULY2RR+o9jKudl39y9CkwEEZjUyiddZx9MeP7pYjq2Is6RTlT8WCqQhS95K1gnlj0wKPoCmk4shSZwV7jQH4A8BrMdZiMnl4jqpRh98Z31hO7WZnyMPBHq+qnQz4jV2RbgaDdUPAFp1iLwC2lpc3rXwQPGWlhp4KOzbKrfmHvKViO7v9bfdFAMEwmu9XUfwVNm6bOWCAoMhXSVd3CgpVtPSiPzzclvkIm6WjH3fteLurBCrMnJHW0eAZ2pJweZIY9NQjHd36c\/Sq4NPF03j2A1CrjsioaKtZtHbvQ7qq2+g2djEQKRnzgJPtyuwFqKHfpQtK6zC6asd+ruhl\/\/SXwE0SUlQAA1uIhqQrL2C97vS0s0N\/GXnp7409e8NvPsm7c\/Q4EiWtW3gk1qWwJlWLYci+26HYGgu0h6tYBpONexu6LHqpJZY\/0IJEcekGf1cS4\/jHRNFFhNibjeeh4uo8a57fbbcCOzQj6+N3370VlrxM+NEIg7zxyyigOLhbEznZIKNjvacRFTbE9Ahqjoo2QoMFug05fcMKJyqPHfjNaf9ZQEClCsG8lhXqTFbPUliePa0vquG+N5XUwjDomj6MYrnRGtla7OOvZZ2eiXmgb2Dlc3CB0hNjQ9tgdt8DzfCuPdTC8v3u1ZBTS4vXZgqpNY1T1JgLtDDhYFPX5HOps3an9ehoVjjc0Rc6A9NBbKXRgEvru6lESAroZeR0vFvB9y1DByKW5LobD714y5dFOaWXciyK45CjKk4QFwr2ScbFnDuDCnG3Sk754evB\/Y4UUUAmfVUbaHtQxYxTzQ1dgXLmYpdyhsmmV1mjH8zqdGhf\/Fiqdcof3D3xx31fXksIQn9WQkTBAXTk3ZsTwzM0WvjsfI5\/JDb3V43Ou\/jCkFF4vztIQtnXXvPIgrscc98HnGsmKyrFF7WzKYRrU9NoOfS\/YcVkkZQTcE8Z\/LCHQcXe4lvPu37SzFS0E++agd+Sv2nTZNflRRVpXLRtl9yJ7PRIEFIxZBCFSOd5jgOHVcaAhlwO9B2quftuqszxDogLgQj8L2gflLVfQYQjL9x\/4qcZxb6U2nvVb5hlyMzJKhv6NQ0LAGIMvIAHzizEQwuoWeef1p5X3izzI7kRUiv1rDlMIHs59KY42d4+VTms9P2\/QU9u4+8YdoXKoH2p2F7AvZA3TJXsPCV6QQXoUJVzKhNQSfptCU+fMmBS2SWBIpoTRC6wLEC2FXQ+MZilBFB0y8tM8GMAuPFGomzX5ZKZvOj\/01emGtSVptPiDLpAitWl9s02Eeb8JYnh5JjlkSfa6yPXLjj0vUvF+xT2NeuHkXbsky8lOhAoMAjCdLgY4CUO0toQ7CtJEunKFWaeal\/bm7hej7xzzqKeGb7EfV5i\/iVXJrRHK5UBAZisAkV+E0KjG2B\/RScCIkanY98P\/ToMKT2nSxnBlv7AaKwYPiawdxn\/k365qPuYzRogG8wBmQ1Iw\/DdMizRu3CkzwKPrEC2MQVj6uM05lJBObX\/wqhnKdCQHkTkTeMrxifZ\/UFp7RDpqyPaWFBGi\/b5ZloIwtm+5vYB4ueF8CxgYYlpatI510MLSfDL6g+yfk2ZcrR0ryoRr8GtosRHWx+9j6NUd7f5wJTa2YWYWNk4KYmE1N+JIhgwzXhD\/Pkbn59ub+M9Nomawc6KPokf1Y8fdK4xGM3mA45V\/QY\/NEx8ynbN5PmeVKCZqHGRscSexyeV5x\/k0Hu0FDfaTuFYtwEgSHAWxEEsZtF3SEXiP2qx5e3dDdsJaFItayOE9o+5qb1R0IGtzE2Xal5yc+OuTH+lZysdLur6ooyPj5qdfoLooAbDpTVTGormxuj6McOWeIMIx1+ZD\/1ev1pqZZhWs2MbYaHJC0AOD\/npD1crVtGgopwNe6y7qw2fcrp+Wv0vrLIbydMB1I+JfIcLjnF8yeUCzEB39xHaRAfD5TTrA36LgaMEr19bvJWXtEiRTlnFWJE+LvhwM498PRCkkXKEgT8YQD0JWTxM3Qcbhhgd71MdnNY3pEi5m9UvnTTgmEHS3CKQ2+skEZ7zyYFl1+Jd\/dFobv9ZEweLghbhkifXv28geac84IlFwf0R11jo9DYL\/zwGJwXE3d2Scf7gUCZ2XtbqEnMRxJ3IWGE00KCwn630z6gFBid8GcJy+y0ZEcsI6gX8fM4Gug\/T6rXd93qJ\/Vcz2RCBqJwPKkLo\/euJq\/POnfBwRaa7frXT7P8t0BiDbwwHjn6zqnIcFWwkXMhhpyl9r6ST\/EhBp1kMuqPVjSkGg17sK\/SqNz+XOOp\/Heu\/2aPyqoYFETkP+UPVtmM2S\/kouoHJ2DsWtwAZvhsmd2RkQHBP4TQxsIGKf4940RoPccidzt1X+AMHqinusEqox31VIIcj8f3K2klJtSvL3h3bq5d2muJpamQuS9ZBeSS7VhH7UdlpqPTQ6w2cmBMJZw4zP8Vhq5FGVxD8XWS9A3e6dIuUqEKTwFKd\/BuSUmCMci8vmAfgoW9zk8U9viKsMrms9Pp8bmRci0oVRIMMwJxFTtdjNIFOYe0pJGfrRZeOk0+DySQkkijkcWHFrM=","iv":"b66e287ec940a7412f9ebccc39ebfb79","s":"83bacd8a7b26f9b9"}