Milton Springut is a partner at Springut Law PC
FTC gets serious about misleading influencer marketing
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Legal and privacy,Opinion | No Comments{"ct":"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","iv":"d36104cc6a3e7f3a748840e1f1c88229","s":"9e998e0747572852"}