![The Ferrari F8 Tributo. Image credit: Ferrari](https://cache.luxurydaily.com/wp-content/uploads/2020/01/Ferrari-F8-Tributo.jpeg)
Italian sports car maker Ferrari retained pole position as the world’s strongest brand for the second year in a row, according to Brand Finance.
Italian sports car maker Ferrari retained pole position as the world’s strongest brand for the second year in a row, according to Brand Finance.