Estée Lauder exec discloses four principles of building a luxury strategy
Posted By Rachel Lamb On In Advertising,Consumer packaged goods,Featured,Fragrance and personal care,Industry sectors,News | No Comments{"ct":"RI4EvL\/EXj9aGXaLZP1lKyWfkLbdmrXBD3neRJLYGT08vOjlujR6QrX820hl46yM7zrsfDIr+ReCWbULGMbzKzDfRS8k487ucimuuHWZjgYovPQTrNTD5YbyKP3bgHHohWvh5MqmmDkikWdC6Tc3Yp41SKF8sii2swzdbR1POuKj8lRukEyFQnFXw6cHDeHxkdfGC7+oWrnyXxdBBSTS\/aBm1bFHDv+Y2WEJRbG0DgNQ2X9N9Y4NmnSYy1Pj3rjClKcVn60MZiPCjDjaYaosLRXy8CYXANOHy7dQepN0jPQaMwflb0SkAswpD\/2ZWCPgzL\/1IvAvGM1cKJolvrc7ph4wYQoO3AjyghS3N4+gpKv3Tfc0z81gj3qBgVN\/aFt9dPN8ADeIYUTnu\/CuFsxN7l+2NaZZDkU2OwPoq48F1T9Ap+P7qqqJVixSn\/KYKKsVAW\/dj8e7D6TAzwOyoqvuEYljF3gk68t45FV4X5IlV1d1GHbEHHXPsTEbFCqcjc3A7DZ8uOKXvUwScNwpp+dj9ms5+nzcbCFF9Lq8ltTqiDdq09\/T9dyy6AYbyDcDXE73uJbTrKeiipQY7SPdGU85gHuqEV5mjJwIwazfjP6KrmLjx2BI7Dz26CpjByPthjyuJQ16\/pFcq0mQvXHg+96Mg6q8WxFoPx662BREEO5mxntae3X2Yf8KR8GSZPc0YXy3XxxmeZCAUYMnhCc0HlVy66RRkaw0BsZu5WnlxA2+7UtXH9oGxSvDyGOk7e35X0Sj25nyHeODoigqytyBffPRjC2dsOqY329g0TcrU4HI3UcyC8SylUmpioFyGybj8QAfQSLmXhX\/sR5sdmIIpEmvJEhV1vbO4FDqFTT0miHIseduFxHyT06Z+sNmN268MUK5gZvpgkaB9ynM+3YgdAa\/Hkc3A1k\/hQJLCL8PbKywW2dG\/8nSYzB8Pqr+4FCeNC8sVJVv6XRPAlvacgjp\/CFPzi8DWvVtRPSO\/GdKBqkilNM+a7FbxXoQt4mIW1bNvRxYgmIlfBRbhLguR3WiOHf3URBwMlPVxgp7KjiTHJXmdn2h9q7CCl36r9umVa0CYv54C6jSQasHFf6mx+foVeR2sFeReIRfxepQt0+2pjG9r60ehbQezQoG3nzjTn1swu+2EiM\/i3QtMWfhyLwYu5dMdVnBZWI8GqcwspYXiJCXchgO84G826PPurnJFKbcFv3qxMe+P6yVsK\/ODc3IAg\/3iAzAGSF0t65jtajGpgmKu0IgEK2zxnTAcG5Bd3DHdA5ZFWRw\/DGylu65Nj+ICcY1+F+2xs+DkOUEgL+cyq+r3O8WQz6jdPpOunXbG3FMTITcgV0QZJsczJ93gAS9CLFAD1gd3zMabU3PiGRaQPvURKp8+KnbMXQ7iuMWgTPVBeVqHiWdHUTf3XTzW3eZl9d+nahAuf48y0pU51qm1Fske1K7kGUdmyDCfpUE1aPo4naTDhMBM\/6iZAHsyVnJehDOts8hSzlYZoFNs63GeW\/uFbw2gZTCJaNFjdxG6TSSiO6Ifyc2SanVuc55zowWdvsFEI4Fd4RkZxg1vXpF+aOHkbJxLIccy53L0U\/jev5jv\/9u\/tohoG+Ak\/Cs6dFDfs4xP\/HPggbsA+qryssWA2AYpFSD4D6ZHYp839u5klhW2Uz8752ngfSbYw5OBShT5tcFJBFOagaigd4iVhwwD\/WG9DXtSTdghc4uIPEBW32AjEUvnbWhxSFH0LFCAttQtwamf58+IZUdfB7aae5tUB\/yY5UprsO5iyivLZpUMH1isPe6F6+P2dhfYr6qR8fwkQIWuN3hiR6HAoOYFxD8jagpOdBQI9\/0nZ20Pi5ZhM6\/lCblnkvvatubQtcPEjlXytGQE70ro4mDqZ91ZYAHexvEQ6oGn1p2F5BjgP91ksjBv8E6UYNDxDigcZPRHeN71FRjyBmn1cMqj27kMFtjYDd3gpGnP8yAj5vh2TjlPzR2nwHUT9DwE7in\/EWiy6hPh9v4D7L+b9ywQrZhkEU+bhLdAfKoKwuUtdpL1pfC04Q+u2mb4Ti4u9YQwu3LvDrw+bfG9XlFRwoNutbbpEHmB0zV6Qr0snT3e6\/yoptIQgfy\/QRnWpV4MLTryJVC585O8wbwznyaA2imiIzFnm8vbhOwHcY0vemFlG4RKQe0av1EE3lSUXreBzz1xeGFgXDf6QlgXOsr4\/vH5jlHC4A+tIgRIP1uAYxniQh\/YWMBWebRellrsURFlLmQFtdvFCaTESVTdgQvFBUL3dhMjEJVBklNu2Dr7aB6HPmkSav5ZSxEBrp\/N8cBsnRDntKP8OAEUR1YiXQQlIBgEqYY5BkLmNabX0mzhsv7xtcaXuHmKdz+5o4aKUFXK0U4q6nVT8r5YCXE8A4Ps8zBeHVxMNhEIwPRcm182mtdaC6yHKpOyvnrNGL6ExswgPf9x0lDpgxflfLdtk4940i6qecOyrhiMYJ3dRGWV09aewWtTl1niXTF+XWsQMFoQQmcu+KFRiphYQna1BUEBfrtJvpLZ6UHIzkRlhDAimoXR6CwSXSYrOUEVGSQYw0dYr5iZC+eyqGj9EaiO3uijtDJFEy4iHuuTdjM8TuUXGCwF1r8lYw97dD2+FmfnDnaQUaGME1hlWS3pfuTI7HoqKkQ6Hpo2Roh66HHdA8Q4UCo7wVdHr6rDH9GM1B+CMAjmL1vxsj0b5hTa4sUxSo8ikv4C+mURghLOQVe1YsYvPPF1Gitqj5XRRvuGC6vKYnOzmxAtDkZ0p2+8mQ9elAV7\/okCwvtK\/pHag3kU6KJAs9QFKp8bk7lncOObdSK4hTkA48jLjDWVk9MxZDqp+rqrbr4Gzix3D9KqXWPax2zYnvIldZSMClMaRX3qbGTY+N\/FtIqcArydiLG90kv4JwkYLvhb9YKvE+48mfzmwci7adXKfzE35Qd5rQe8VlAGWWl+iVTLqACsArNUGbsm8du5rlurKe4vNhTonjO\/DzELzPLVz4hExVTxqIuINqXGgwYLVMNST5LoC05wL0Yrz1tM\/0G4pp1jsFCsY39ds08gJpvIYtpdNZG0X\/+CLvRhItaZaT6+wAc+Z2edVBwIEz6IZg+AW0DUmcdOsE4\/ZvANucTObHiYFKP91IKwn28B3527fPIkuwGe7ZhT9yx1z8BA0Gor1WzrEWYkGnuiXqJ36WAoeEcegMQyzLtPQ4lD\/nbJHwxpf20+PmxZsWzdDlMyZIIct1Mw45fajK9+fVgJL7+sz2Pe1SLfLW01qB1GTY4N\/qFOS55BNFyS8silQYyoaEMCXuJ+GHyPIj2TrDT8ovyEmNhoZkfg27naGgV2Wi0PPPLnqPn4qn3Uppq7uUsVJVAgnvH1ZJqQgIwbEhbjmBuQBowO5VKvwl2Qtv6d6CfZFqRDHcMekytbRJUY9SywE949SJPVP9MiQFwbYDGq9qsG9u3ko4Btz076fER4j29IKmFfJCmiljGRuoeKl28Q6NTAnBD+W6LUe\/bu\/yEcdew2moU8IKR7PoNWP8MAl3\/\/3z1BWpDxnAJzlqqqhzR6KGoTB5tbTn2kna6z0ApQ1Qz7Fu9Gzd2sIqSPe9P3cCGiq9mRO20VFwraZaQ4Byk7BwOHznJSv7gOhZKVwVL1gYe01FcHwbnywHy\/sSrQ0X5sD8l7S0V0sdSzB1UX\/P7hjw5QiwYS+Ymz3MJQBkh+xD8u2lzmhGMnFhNXD0YfH\/Kd+2HvYKF2bFu24pJi4Y\/N0UMzNltH8MyaB+Gco8c8G8Jem00JaiM+KVwRvWg+DaA9qLhP63pbD2rOKrFR\/u7bbt8YCkOISflZagTym5xQI4iXRlp65maeKMRf0omx0FVCalZC8\/i0bOexKq9n1GoL2X+Oy7CJklllNhtXTOkYN6Q3kobvvN2tJlgyrt7FoDpFbcB+fh1Ad\/EAfP1zUB7wHwtrQTWzRnyvWWw5wuDERhckg4JaPmt76os\/TKh7IY8WErgLunojFpEFowH\/yW+78EI6NkUglRYfQnfEvM8VfOeEbilLj5KfH3iQEHiVSAh1boBg4RfQRG8i3+hGH50PIJ3oWE4mqvARlFF3M6gOpnKi2cT7uE8wr9wY1Q+Blb5xrlKgE6Wsl2696E6bg7qRI7LqxZkLffbkLVczxtmlRW4lGvNpqjHCpHBf120MNvKbzKsS45N2rAXkZskpTkeyK0C7UBq5jgkvKgGKJAC65jLIoUZGhRLvTVfQr1EZlgNO5ns2FHWbtgDw8eeni0wOId5GqCWjbW97ThA1ZBYGCOcYZKyO0l\/f1wxms8TXFp\/3BM+6CYTDGvARwFAMQ2dkJyyHfXndSvTsLgQOpiCBNOiMWpX2UAJXwc1LZNJRwgmv8MHkTvI6vqtr1HBRGRXn2hSyBtPFkp8lsa7LDfOWXVeXRjD9Hl0LAtJBtbd1ihGSzFQML1bMbNggukJN7T0mHsW+71VRzhNpiGhAeX66KeSM4JXKugd+lG4w9Z6gwDvlUHAgayIZGtPMtXIkyaLrZtu7aAOE5LM4mS3I5Vwl6\/y4fij94oNnK83KemZrEIoHkY4Vudf93IW0JLG63IaC9WWodFksvtWrw5zUOsz\/SKngcieOpIQvwtECdCIpnpWDjqI592DCbWsyYjoDHI3PeTaGx2AFz3gDnsXRENSMP7lH9jdSH7RsqfkdzAlcygR4ogUInh3wwJPF+Ym4r54RqHCwbnLmvApYTMkTQV8F1dtep1AfrZoG6HwY\/RP7ic8OfRPO6jF4pfJRBPiJKaknjq16F+6osTsm\/JRoUnMF1QI3snqe5eRiiQMvN4pFWxmqf3xMyFQ+yd3PQAnMM2WxfA\/VI2s51YyBbP5XZAplJMWX1xxokaF\/dvtOO78OumFCS9xISNIdPdYILx0WrmdXzs\/fiugjyKT+9mmjFEzCUq\/ydCvwmYVRY49DKdznnok4hmWI48JC2gbW47tHIyCmYd5oRDbiKFFUuZtooQqzkJLYugWzpdhjbyg2Exuf8j1EPKcq2eyObpSDYiduIaOVsoiJa3JKmKzimqOxeY2N4reswi752Dc2FSjzkmLNi2dqrAWx\/POySObBCmviOZExgvqexHy4lxWGhlG195M20sFCseinO0CGwJ+1YqWpfJPeGJGAuZ4Ner7r42vE7tBOI1Hg8MrVL3GQ75PSp3FDO6GmiB49ZbhbyZ+uip99SzDsoEI1m\/hdTMpIcWPP9h6EFouwWVQ3yrz9x6vCM+Zl52RAhfZKZPzuAHxaiCZefezsOm3ehyunt\/Hankzj+qDSz2D2gmYHMfYXLR\/yhQxU1X8GUGeZZdnOlhvdDKotutXJyBltFhXSdF51alBT7UBvVGE57fGQN66eDYzhsKSzv0ghjq9LHqZHCydI6xRHa6tIon9wvs0QUZy39ASvP3S8BQt0b9nnEdGuXrGziEWvAISCsfN9uTujDfw4hJHqNedbA2jE+zyxP2cgXl\/jsitPiommqvUb7mxxp5wtL5\/HEIHuFjG3oZzj49HhWgtl11PyNEEvgrxGzgY5UeIrzWRLWiMoyzHve7LdLZm2Wk+mx4WGO\/hDIZNnwmh498tVX2saba3OmdDhLtgvvpYne3Wr5BF+UcVtkOgtwNxBvN8P0T5xhWYpA47eoZomDg+HT8ZOfzMmRxFVkk3qLWMhLgeOmfJXFgNlVoxwO5FG665YycNeuzu\/5obsnB4Uy6GGFEkTi2BxfZ5xhhWvcfSLHSTNfOJjMxXrmUIyZPcEcEqUomz4qyCcsf1KPf8UBh5gDF\/9cyk6KyyTy2QdwBTCZJ9txMnnLFOGNtksG1oCOE9CLCGWaOqzRu1gwJ9KnZUeh9F+XK7yw82259GwcyQY4m1KE99IP0HUkRlKyTeZvOwN3b5qlfKbydJeotq3VRexeNQgJCqsdZuzziRE1x4fhPDhfufCi1P0gK\/tfaO56VRS5tOZjTbjO2rJLYSjQNmdxWMp\/wbltW1wkaWTnmcmvOrfb\/YfZPt\/9E2\/OfIZHu1gc2P1vYFjxnwEUlhf9GfMP7Ipaguv6j41ZSk1APFtQsUmaSnTagtacF7u47xy4k7vwrNrlx17crplR\/LzKLYQNiBXBHKLJgevlHNljV4nFChsauVB\/FdDAjOTuf4+mnGN7AGCK3Vyngv8Nk7vSaSWXvFTzdPDKTdHjAyWv0FjN2ZcSeBPp8ZZ2sgBpWSdJN0eDJlmXANchnsICEfFKOX8BRDQ+R1tud8KrJyRY7n7zPfAaTnt7Rx3SQaxqUPbH1+mmtgfrET7dBcuhhMQeZwTqmlAYKxUvw\/q5On2rtBQ8md6\/EDURDk3mHfnU0\/6kr77jtoQN6qgs5fnbgyYJRc8inaAOXCNBU\/wtDR1OYqFQTgcbf7O6yQAG8DzhppyadoGSmJGLWB+9QR4gU5TbFharo4uf2AgozIQJm89ao2QgWlygbf3l3a4\/yq1bUOfzGZL4TdTgly1BrhK7VVkXOpTOOGlcuQcILE+RbWrrvb8vsEjJeNQHCu4SKTpfIBDbCDj+cfcay5qQr3IKoL9si+ErbV8ztHXspYwyOYkZr\/NluO7EwVaW0aroJsHknQ0UWLd0Lc9rQb+fz9217xED9r7F9NDfYfOjwbtLbA9X2cKvCB7nhEU9rY6FzmB4KEcUNtvKYh7niQMz25PbVD2yCUNsrJWt++E3XzbgtpwnqQpmSRIgVxUZZBNAp9\/jz0DLv2F+drdKn8xlPOAU319QAvOX8ct2avjj7l\/mr0EIiFRhRXRCKgIDJxkJQkYj+rV7IdcAXzfpbAdX2j\/23UvUvHlE4A\/nGKDbYZC+hostE+GFDi8CftXuCcJBwwSX084yNtf2dDrug0rHtz6mHglSKzdyJunvZCwg6j03n5AF2DlA==","iv":"d1f6482ee4ba27e94b371d07b6cf06e8","s":"fb568ddb466a37bf"}