As app spending grows, brands must understand platform preferences
Posted By Sarah Ramirez On In Featured,Industry sectors,Marketing,Mobile,News,Research | No 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","iv":"23e4b837a776263ab73ac1d0c5b62120","s":"26af64a2f0e07c9a"}